Colgate Optic White Advanced is a highly effective whitening toothpaste that can deeply whiten your teeth up to four shades*. Formulated with Colgate's patented 2% hydrogen peroxide formula, this hydrogen peroxide teeth whitening toothpaste can whiten teeth both inside and out, going beyond surface stains. It's also an anticavity fluoride toothpaste that helps protect against cavities. The Sparkling White Advanced in mint toothpaste features a cool, herbal minty wintergreen flavor that freshens breath. It's enamel-safe for daily use and is vegan, gluten-free, and sugar-free. Incorporate Colgate Optic White Advanced into your oral care routine to achieve a brighter, healthier smile. With regular use of this toothpaste, you can brush away stains and experience deep teeth whitening. Remember to brush your teeth twice daily for two minutes for good oral hygiene. Trust Colgate, the brand that understands the importance of maintaining a healthy smile. *when brushing twice daily for 6 weeks